Artificial Intelligence for Life

Does an increase in your average sale by 20% sound like a realistic goal? 

With tough market conditions all year round, a goal like this can distance you from your competition.  However, while this is an aspirational goal for most companies, how realistic is this to your sales team?

Sales find it difficult to do their job, reach their goals and get their rewards.

Most sales do not have access to the all the information they need during the sales call. This means having to make return calls, send follow-up emails with the latest information or having to try and reset appointments. All of this follow-up activity doesn’t make your sales force look good in front of customers and certainly doesn’t help with credibility and building trust.

 Keeping great salespeople.

Salespeople with immediate access to account history, product information, the latest pricing and promotions can offer customers more options and add value during the sales call. As you would imagine being informative, professional and punctual does wonders for your credibility and trust.

Helping sales people do their job better by supporting them as much as possible in the sales process goes a long way in retaining great sales people. Mobile technology has become a key differentiator and companies that don’t provide mobile CRM to their sales people, will struggle to keep and attract a great sales force.

What is the ideal solution?

One that will allow each sales person to know which appointment they have next in the calendar. What the sales agenda is and what the next step is in the sales process. And by using the device of choice, user adoption soars and so does the current information in your CRM system.

Sales team builds healthy relationships.

A health-care provider partners with doctor’s offices, clinics, hospitals and senior living facilities to provide physical, occupational and speech therapy services to their patients. The therapy provider has a mobile sales team dedicated to building relationships with the medical facilities. The reps use Microsoft Dynamics™ CRM to access their daily call routes, enter call notes, review past notes and check customer history.

When the rep walks in the door, she is ready to make the most of her time with busy doctors and administrators by focusing the conversation on the future instead of the past. Reps have more time to spend understanding changes in each customer’s business and making suggestions for new services that can augment the practice.

The increased efficiency and improved access to information has driven sales up by 25% and increased prospect visits by 35%.

Increasing the dollar value of a sale is all about solving more of your customers problems.

With complete information  about your customer and your products good sales people will find the match and build the sale.

Choosing a system like Microsoft Dynamics CRM that supports many devices will pay of with increased sales and richer data add value to your sales team and support you in achieving your goals.